Paid subscription
Conversion type
100 EUR
Per conversion
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Listen to the brief
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About HelloFresh
Mealtimes made simple. HelloFresh is more than just a recipe box service; it provides all the ingredients and inspiration you need for stress-free cooking and meal planning. Whether you're feeding a family or just yourself, HelloFresh makes it easy to serve delicious meals that everyone will enjoy.
Campaign description
HelloFresh is thrilled to collaborate with creative influencers who show our meal boxes as the go-to solution for convenient, delicious and stress-free dining.
🎁 What you get
- A gift card for a subscription with 2 free meal boxes (100% off your 1st and 2nd box): meals for 2 or 4 people over 3 days, plus free desserts
- Rewards: at least one sale through your link earns you another HelloFresh gift card
- ⚠️ Cancel or pause your subscription after receiving your boxes to avoid charges
💸 Offer for your followers
- 50% off their first box, €15 off the next 3 boxes, plus a free dessert for 3 months with your tracking link. New customers only
💶 Earnings
- €100 for each follower in Ireland who signs up for a welcome offer with your tracking link
- €30 for each international sign-up from a country where HelloFresh operates
- New customers only, in Ireland and internationally
- Track sign-ups in your Filify dashboard, updated every 7 days
🧾 Invoicing
- At the beginning of each month we email you that the previous month's sign-ups are approved. Then send your invoice to invoice@filify.app with the details from the "Payment" section (processed within 45 days)
- Your conversions (updated weekly) and earnings are in the campaign dashboard
⚖️ Legal
- Tag all content as an ad for HelloFresh, in line with advertising laws
- By requesting the campaign you agree to follow the brief and do no harm to the HelloFresh brand
📄 Please read the full brief: https://docs.google.com/presentation/d/1g_aKjr9QKrdjONahYhX7PHbVjmb5kqt3255bQjenNUE/edit?usp=sharing
Format: video stories only, at least 2 videos of minimum 10 seconds on separate days.
- Introduce your followers to HelloFresh, focusing on the key talking points
- Pictures only are not allowed
- Save stories as highlights and put your tracking link in your bio
- Clearly mark each video with "Advertising for HelloFresh"
Format: a video that fits your channel, or a 30-60 second intro on the talking points.
- Introduce your followers to HelloFresh
- Clearly tag the video with "Advertising for HelloFresh"
Format: creative videos in your TikTok style.
- Introduce your audience to HelloFresh and share the talking points
- Clearly tag the video with "Advertising for HelloFresh"
Format: a blog post introducing HelloFresh and the talking points.
- A banner with your personal tracking link is welcome
- Clearly mark all blog content with "Advertising for HelloFresh"
Format: HelloFresh as part of your streams.
- Introduce the service and share your tracking link via a command such as !HelloFresh
- Clearly tag the stream as "Advertising for HelloFresh"
Format: Snapchat stories that showcase HelloFresh, its convenience and appeal.
- Clearly tag the video with "Advertising for HelloFresh"
🚀 Get started
- Request the campaign through Filify
- Use your gift card to order from HelloFresh Ireland
- Share your tracking link with the message "Get 50% off your first box + €15 off the next 3 boxes + a free dessert for 3 months"
- Receive payment every month for the sign-ups through your link
📢 Talking points
- Practical and easy: perfectly portioned ingredients delivered to your door
- Flexible: choose your weekly recipes, adjust portions and manage deliveries around your schedule
- Simple and delicious: quick meals in under 30 minutes, including child-friendly options
- Value for money: quality ingredients, cooking skills and better eating habits
- Sustainable: the first global carbon-neutral meal kit company, offsetting 100% of its direct emissions and cutting food waste
✅ Do's
- Encourage the use of the HelloFresh app
- Make your links easy to find, with clear links and verbal cues
- Highlight the quality and freshness of the ingredients
🚫 Don'ts
- No competitors or other products
- Don't suggest HelloFresh helps stockpile food, and don't mention leftovers
- Keep text and tags away from screen areas that get cropped or hidden