Paid subscription
Conversion type
100 CAD
Per conversion
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About HelloFresh
Mealtimes that are made to be simple. HelloFresh is so much more than a recipe box! HelloFresh provides all the ingredients and inspiration for stress-free cooking and meal planning, making it easy to serve meals that you and your loved ones will enjoy.
Campaign description
HelloFresh is looking for talented creators to showcase its easy and delicious meal box as a good fit for everyday life. No need to explain the concept, it is already well known. What matters is YOUR personal experience: why you love HelloFresh, how it helps your daily life, how you choose your recipes. Share your tips and tricks with your community!
🎁 What you get
- A gift card for 2 free HelloFresh boxes (up to 10 meals in total), with the chance to receive more based on your performance
- ⚠️ Cancel your subscription on the delivery day of your second box — or at the latest 4 days before your third box would be delivered — and skip the next week beforehand, to avoid being charged. Cancellation guide: https://hsl.ink/HowToOrder_HelloFreshCA (the example in the guide is written for a single free box, so remember to count to your third delivery) and FAQ: https://www.hellofresh.ca/about/faq?categoryId=enCA-FAQ-AccountManagement&questionId=enCA-FAQ-Item-skipping
🎉 Offer for your followers
- Up to 20 meals (50% off) + free shipping + free sides for life
- No collaborative (shared) posts with HelloFresh. Tag @hellofreshca and @filify_app, and show #HelloFreshPartner (capitalized) on the first frame, the last frame and every frame with your code and link, plus #ad or #sponsored
- 📌 Full content guidelines: https://drive.google.com/file/d/1G7awb4VJE-zw5ftB8IsPpqA6rycGOOCV/view?usp=drive_link
- 🚀 Let us know every time you share content
💰 Payment
- CAD 100 for each new Canadian customer via your tracking link or code, 45 CAD per US sign-up, and 30 CAD per customer who reactivates after more than 270 days
- Every sign-up earns you an extra free HelloFresh box
- Your Filify dashboard shows your clicks and your sign-ups, updated every seven days. You are paid monthly for the previous month's sales
- Send your invoice to invoice@filify.app at the beginning of each month, payable via PayPal or any method that accepts credit cards, processed within 45 days
🎉 How to get started
- Request the campaign here at Filify
- Receive your tracking link and gift card
- Share your tracking link with your followers
- Receive payment every month for the registrations via your link
Format: 3 to 5 short stories (max 6-7 slides) showing how HelloFresh fits into your life, at least twice per month.
- Start with a hook, mix face-to-camera clips and product shots (box, ingredients, final dish), and speak naturally as if chatting with a friend. No generic unboxings, silent cooking videos, plastic packaging or filming every step
- Add your unique link in stories and bio, and save as a highlight
- Mark as #ad or #sponsored, tag @hellofreshca and use #HelloFreshPartner
- Talking points: less mental load, fresh local ingredients packed in Canada, meals from $5/serving with no food waste, cancel or pause anytime in the app, many meals ready in under 30 minutes
- Content ideas: "A week of meals with HelloFresh, no planning, no shopping", "POV: I'm cooking a restaurant-style meal at home", or answer your followers' questions
Format: a video that fits your channel, or a 30-60 second intro with the talking points.
- Authentic, relatable storytelling about how HelloFresh improves your life, with no misleading claims or guarantees about health outcomes
- Share your tracking link
- Mark the content as an advertisement for HelloFresh, also when sharing your link on other social media
Format: a video that fits your TikTok profile.
- Introduce HelloFresh and the talking points with authentic storytelling about how it improves your life
- Share your tracking link, and put it in your bio for the best performance
- Mark your video as an advertisement for HelloFresh, also when sharing your link on other social media
Format: a blog post that suits your blog.
- Share the HelloFresh concept and the talking points with your readers
- A banner with your personal tracking link on your blog is allowed
- Clearly mark all content with "Advertising for HelloFresh"
- Feel free to share your link on other social media, marked as advertising
Format: streams that fit your Twitch profile.
- Present the HelloFresh concept and the talking points
- Create a command such as !HelloFresh with your tracking link, and add the link to the Twitch panel on your About page
- Clearly refer to your advertisement as "Advertising for HelloFresh"
- Feel free to share your link on other social media, marked as advertising
Format: Snapchat stories that fit your profile.
- Talk about HelloFresh in a video post and share the concept and the talking points
- Clearly mark the video with "Advertising for HelloFresh"
- Feel free to share your link on other social media, marked as advertising
📢 Talking points
- Practical and easy: stress-free dinners thanks to pre-portioned ingredients
- Flexible: choose your recipes, skip, pause or cancel anytime
- Quick: many meals ready in less than 30 minutes
- Value for money: learn new cooking skills with quality ingredients
- Sustainable: 100% carbon neutral and less food waste
🚫 Things to avoid
- Don't force HelloFresh into a situation where it wouldn't normally be used or featured
- No competitor brands, other brands, logos or meal-kit products
- Don't focus only on how the meal looks: highlight taste and quality
- No slanderous or inappropriate language, no distracting face filters or emojis, and no filters that alter product colours or packaging
For more inspiration: https://docs.google.com/presentation/d/1J-dHvDfm6u0RBbKjVDksRn5mSvVtSWnDZGs9aqZfWAo/edit?usp=sharing